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A Self-Activation Hypothesis of Affective Reactions to Fair and Unfair Events: Evidence for Supraliminal and Subliminal Processes

Year: 2011
Type: article
Abstract: Building and extending on justice theories and work on self-regulation, the current paper proposes a self-activation hypothesis of affective reactions to fair and unfair events, stating that in circumstances in which people’s selves are activated, stronger affective reactions to fair and unfair events are more likely, compared to circumstances in which people’s selves are not or less strongly activated. Findings of two experiments indeed show that simply activating the self (supraliminally or even subliminally) amplifies affective reactions to fair and unfair procedures (Experiment 1) and fair and unfair outcomes (Experiment 2). These findings thus reveal the important role of activation of the self for understanding fairness reactions. In the discussion, we note the relevance of our self-activation hypothesis for insights into different accounts formulated in the justice domain.
Language: English
Open Access status: hybrid
Estimated APC paid: $3,290
OpenAlex ID: W2142314683
FWCI: 5.357
Cites: 61
Cited by: 13
Related to: 10