Work

The Power of the Product P, or Why Toothpaste is So Important to Behavior Change

Year: 2009

Type: article

Source: Social Marketing Quarterly

DOI: 10.1080/15245000802548985

Author: Bill Smith

Language: English

Topic: Behavioral Health and Interventions

Subfield: Applied Psychology

Field: Psychology

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2145381554

FWCI: 2.72

Cites: 4

Cited by: 17

Related to: 10