Work

A multi-layered approach to CRM implementation: An integration perspective

Year: 2009

Type: article

Source: European Management Journal

DOI: 10.1016/j.emj.2009.04.010

Authors: David J. Finnegan, Wendy L. Currie

Institution: University of Warwick

Language: English

Topic: Corporate Governance and Management

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2146032201

FWCI: 36.52

Cites: 26

Cited by: 142

Related to: 10