Work

Calibration of consumer knowledge of the web

Year: 2007

Type: article

Study design: Observational Study

Source: International Journal of Research in Marketing

DOI: 10.1016/j.ijresmar.2007.02.001

Authors: Kishore Gopalakrishna Pillai, Charles Hofacker

Institutions: University of Leeds, Florida State University

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2147635275

FWCI: 4.543

Cites: 108

Cited by: 58

Related to: 10