Work

Empirical Evidence of Financial Services Marketing in the Nigerian Banking Industry

Year: 2014

Type: article

Study design: Observational Study

Source: Covenant University Repository (Covenant University)

Authors: Ikpefan, Ochei, Ailemen

Language: English

Topic: Banking Sector Performance and Management

Subfield: Accounting

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2158239567

FWCI:

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