Work

Personalised marketing: improving evaluation

Year: 2004

Type: article

Authors: Carolyn O’Fallon, Charles Sullivan

Language: English

Topic: Transportation Planning and Optimization

Subfield: Transportation

Field: Social Sciences

Domain: Social Sciences

SDG: Sustainable cities and communities

Open Access status: closed

OpenAlex ID: W2158493889

FWCI: 3.777

Cites: 10

Cited by: 12

Related to: 10