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Get it? Got it! Good! Enhancing New Product Acceptance by Facilitating Resolution of Extreme Incongruity

Year: 2010

Type: preprint

Source: SSRN Electronic Journal

DOI: 10.2139/ssrn.1693188

Authors: Susan Jung Grant, Margaret Campbell, Ji Hoon Jhang

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W2158850232

Cites: 36

Cited by: 8

Related to: 10