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Destination branding and the role of the stakeholders: The case of New Zealand
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Year:
2003
Type:
article
Source:
Journal Of Vacation Marketing
DOI:
10.1177/135676670300900307
Authors:
Nigel J. Morgan,
Annette Pritchard,
Rachel Piggott
Institutions:
University of Wales Institute Cardiff,
Cardiff Metropolitan University
Language:
English
Topic:
Diverse Aspects of Tourism Research
Subfield:
Tourism, Leisure and Hospitality Management
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W2160274695
FWCI:
45.77
Cites:
25
Cited by:
588
Related to:
10