Work

Effects of Direct-to-Consumer Advertising on Medication Choice: The Case of Antidepressants

Year: 2004

Type: article

Source: Journal of Public Policy & Marketing

DOI: 10.1509/jppm.23.2.115.51395

Authors: Julie M. Donohue, Ernst R. Berndt

Institution: University of Pittsburgh

Language: English

Topic: Pharmaceutical industry and healthcare

Subfield: Pharmacology

Field: Pharmacology, Toxicology and Pharmaceutics

Domain: Life Sciences

SDG: Good health and well-being

Open Access status: closed

OpenAlex ID: W2163761143

FWCI: 4.45

Cites: 49

Cited by: 120

Related to: 10