Spotlight on Affect: Affect and Affective Forecasting in Impulse Control
Year: 2006
Type: article
Abstract: The authors propose an alternative conceptualization to the Strack, Werth, and Deutsch (2006) model. This alternative conceptualization considers how the forecasting of emotional outcomes linked to controlling or failing to control impulses affects self‐regulatory behavior. A set of future research questions is identified based on this conceptualization. The proposed model differs from that of Strack et al. (2006) by its focus on (a) affect, (b) impulse control (versus buying), and (c) deliberative processing linked to impulse control (or lack thereof).
Source: Journal of Consumer Psychology
Authors: Deborah J. MacInnis, Vanessa M. Patrick
Institutions: University of Southern California, University of Georgia
Language: English
Subfield: General Decision Sciences
Field: Decision Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2165224980
