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Behavioral economics: Reunifying psychology and economics

Year: 1999
Type: article
Abstract: "Behavioral economics" improves the realism of the psychological assumptions underlying economic theory, promising to reunify psychology and economics in the process. Reunification should lead to better predictions about economic behavior and better policy prescriptions.
Language: English
Open Access status: green
OpenAlex ID: W2165907628
FWCI: 0.742
Cites: 23
Cited by: 348
Related to: 10