Sympathy and Empathy: Emotional Responses to Advertising Dramas
Year: 2003
Type: article
Source: Journal of Consumer Research
DOI: 10.1086/346251
Authors: Jennifer Edson Escalas, Barbara B. Stern
Language: English
Topic: Media Influence and Health
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2168813198