Work

Men and Women Watching and Reading: Gender, Media, and Message Effects in Advertising

Year: 2004

Type: article

Source: ACR North American Advances

Authors: Veronika Papyrina, June Cotte

Language: English

Topic: Media, Gender, and Advertising

Subfield: Gender Studies

Field: Social Sciences

Domain: Social Sciences

SDG: Gender equality

Open Access status: closed

OpenAlex ID: W2184032188

FWCI:

Cites: 6

Cited by: 1

Related to: 10