Work

Language Choice and Naming of Businesses as a Marketing Strategy: Focus on Malaysia and the Philippines

Year: 2011

Type: article

Author: David M.K

Language: English

Topic: Linguistic and Sociocultural Studies

Subfield: Linguistics and Language

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2184306255

FWCI:

Cites: 23

Cited by: 3

Related to: 10