Work

Demand Forecasting: Evidence-based Methods A chapter for the forthcoming book Strategic Marketing M.anagement: A Business Process Approach, edited by Luiz Moutinho and Geoff Southern.

Year: 2005

Type: book-review

Authors: J. Scott Armstrong, Kesten C. Green

Language: English

Topic: Forecasting Techniques and Applications

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2184791988

Cites: 47

Cited by: 7

Related to: 10