Work

Proceedings of the Annual Meeting of the Association of Collegiate Marketing Educators Houston, Tx

Year: 2011

Type: article

Authors: Kishwar Joonas, Sharon V. Thach, Vaidotas Lukošius, Nacef Mouri, Dennis Emmett, Kimball P. Marshall, Regena Scott, Vivek S. Nataranjan

Language: English

Topic: Innovation Diffusion and Forecasting

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2185109294

FWCI:

Cites: 302

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Related to: 10