Year: 2015
Type: article
Study design: Observational Study
Abstract: Precision agriculture technologies are designed to provide broad information to assist farmers when making site-specific management decisions. The paper aims to investigate the use of adoption of precision agriculture technologies among agricultural specialists in Bushehr province, Iran. A survey using multi stage random sampling was used to collect data. Structural equation modeling using LISREL software was used to analyze data. The results showed that individual innovativeness and attitude to use affect intention to use of variable-rate application technologies. Perceived ease of use and perceived usefulness influence the intention to use of the technologies. Attitude to use is the most important determinant of intention. Based on the results, some recommendations have been provided.
Author: N. Monfared
Language: English
Domain: Life Sciences
Open Access status: hybrid
OpenAlex ID: W2187040515