Work

Consumer Spent Bigger Than Needed: Explaining Mobile Phone Plan-Choice Biases

Year: 2014

Type: book-chapter

Source: Developments in marketing science: proceedings of the Academy of Marketing Science

DOI: 10.1007/978-3-319-10873-5_80

Authors: Carlos André Nascimento Harada, André Torres Urdan, Melby Karina Zuniga Huertas

Institutions: Fundação Getulio Vargas, Centro Universitário FEI

Language: English

Topic: Decision-Making and Behavioral Economics

Subfield: General Decision Sciences

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2215047398

FWCI: 1.054

Cites: 22

Cited by: 2

Related to: 10