What does it Mean to be a Rational Decision Maker?
Year: 2015
Type: article
Source: Journal of Marketing Behavior
DOI: 10.1561/107.00000007
Author: Barry Schwartz
Institution: Swarthmore College
Language: English
Subfield: General Decision Sciences
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2234176227