Work

Strategic manoeuvres and impression management: communication approaches in the case of a crisis event

Year: 2016

Type: article

Abstract: This historical study examines the actions of the Australian former asbestos company, James Hardie, when faced with a potentially ruinous corporate scandal between 2001 and 2007. The company became vilified as public awareness grew of the damage to public health its use of asbestos had caused. In response, it set-up a knowingly underfunded compensation fund supported by a strategy of misinformation and denial. Its actions are analysed using Oliver’s typology of strategic responses and theories of crisis management and crisis communications, providing insights into the company’s motivations for adopting strategies that took it to the brink of financial collapse.

Source: Business History

DOI: 10.1080/00076791.2015.1128896

Authors: Brendan O’Connell, Paul De Lange, Greg Stoner, Alan Sangster

Institutions: RMIT University, Curtin University, University of Glasgow, University of Sussex

Language: English

Topic: Public Relations and Crisis Communication

Subfield: Communication

Field: Social Sciences

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W2288067027

FWCI: 3.757

Cites: 37

Cited by: 12

Related to: 10