Work

Loyalty and Renaissance of Marketing

Year: 1994

Type: article

Author: Frederick F. Reichheld

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2298702157

FWCI: 3.407

Cites:

Cited by: 135

Related to: 10