Work

Market-Oriented Management Systems: The Current Status

Year: 1969

Type: article

Source: Journal of Marketing Research

DOI: 10.1177/002224376900600417

Author: Arnold E. Amstutz

Institution: Massachusetts Institute of Technology

Language: English

Topic: Corporate Governance and Management

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2315359014

FWCI: 12.38

Cites: 9

Cited by: 24

Related to: 10