Work

Design and marketing of new products

Year: 1981

Type: book-review

Source: Long Range Planning

DOI: 10.1016/0024-6301(81)90069-8

Author: John Lidstone

Language: English

Topic: Innovation Diffusion and Forecasting

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2316180794

Cites:

Cited by: 679

Related to: 4