Work

International Market Entry and Expansion Via Independent or Integrated Channels of Distribution

Year: 1987

Type: article

Source: Journal of Marketing

DOI: 10.1177/002224298705100106

Authors: Erin Anderson, Anne T. Coughlan

Institutions: University of Pennsylvania, Northwestern University

Language: English

Topic: International Business and FDI

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2319078161

FWCI: 49.27

Cites: 42

Cited by: 858

Related to: 10