Work

A Conceptual Framework for Marketing Intelligence

Year: 2012

Type: article

Source: International Journal of e-Education e-Business e-Management and e-Learning

DOI: 10.7763/ijeeee.2012.v2.163

Authors: Teresa Guarda, Manuel Santos, Filipe Pinto, Carlos Silva, João Lourenço

Language: English

Topic: Big Data and Business Intelligence

Subfield: Management Information Systems

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2320865660

FWCI: 1.278

Cites: 27

Cited by: 13

Related to: 10