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Year: 2008

Type: article

Study design: Observational Study

Source: Journal of Interactive Advertising

DOI: 10.1080/15252019.2008.10722138

Author: Harsha Gangadharbatla

Institution: Texas Tech University

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2321610723

FWCI: 14.88

Cites: 41

Cited by: 516

Related to: 10