Work

Good for Practice and Pedagogy

Year: 1967

Type: article

Source: Journal of Marketing

DOI: 10.2307/1249322

Authors: Hilda C. Wasson, William R. Davidson, Alton F. Doody

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2330187487

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Related to: 10