Work

Predicting Ads' Click-Through Rate with Decision Rules

Year: 2008

Type: article

Authors: Wojciech Kotowski, Dawid Weiss

Language: English

Topic: Information Retrieval and Search Behavior

Subfield: Information Systems

Field: Computer Science

Domain: Physical Sciences

Open Access status: closed

OpenAlex ID: W2338406834

FWCI: 6.332

Cites: 15

Cited by: 42

Related to: 10