Motivations and mitigating business limitations in Scottish rural home-based businesses
Year: 2016
Type: article
Abstract: This paper details a qualitative exploratory study of rural home-based businesses. Little is known about the formation or operation of home-based businesses in rural areas despite their high incidence rate. In-depth cases are presented and, by employing a methodology designed to elicit rich narratives, the stories of eight participants are told. Emergent themes include the motivations for and the realities of operating a rural home-based business, the importance of contextual factors, and the use of technology.
Authors: Isla Kapasi, Laura Galloway
Institutions: Edinburgh Napier University, Heriot-Watt University
Language: English
Subfield: Management of Technology and Innovation
Domain: Social Sciences
Open Access status: green
Funder: Heriot-Watt University
OpenAlex ID: W2340933402
