Year: 2003
Type: article
Study design: Observational Study
Abstract: This is a study about Internet banking acceptance in Malaysia. Due to the impending \nliberalization, Malaysian banks are desperately embracing this new distribution channel to \nprepare themselves for the competition which is looming in the near future. Although the \nawareness level is high, this has not translated into actual use as only 23% have had some \nInternet banking experience. Security, availability of infrastructure and complexity of \ntechnology were main concerns reported by the respondents which is hindering the migration \nfrom traditional banking to Internet banking. In terms of external variables only prior \nexperience and external pressure has been found to influence the intention to use. Perceived \nease of use and perceived usefulness has been found to be significantly related to intention \nand perceived usefulness has been found to be a better predictor of intention to use compared \nto ease of use. In short it can be concluded that perceived usefulness is the driver of the \nintention to use Internet banking. The implications of this research is further explored.
Authors: T. Ramayah, Muhamad Jantan, Mohd Aliff Mohd Nasser, Mohd Halim Mohd Noor, Koay Pei Ling, Razli Che Razak
Language: English
Subfield: Information Systems and Management
Field: Decision Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2343906496