Work

The Brand Management Strategy focused on Importance-Performance Analysis on Innovation Brand of Government Ministries

Year: 2009

Type: article

Study design: Observational Study

Source: Journal of Digital Convergence

Authors: Yeon‐Jeong Kim, Ki Ho Park, Kwak Won-Seob

Language: English

Topic: Corporate Identity and Reputation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2385520689

FWCI:

Cites:

Cited by:

Related to: 10