Research on the E-Commerce of Agricultural Products in Sichuan Province
Year: 2013
Type: article
Abstract: A detailed investigation on the production, processing and sales of Sichuan agricultural products was made. Issues like how to bring into full play the regional advantages of Sichuan agricultural products and how to promote the advantageous resource allocation and competitiveness of agricultural products in market economy were also probed. Suggestions and schemes for the e-commerce service system of Sichuan agricultural products were proposed through the analysis framework of fuzzy comprehensive evaluation method and improved D&M model.
Authors: Jiong Mu, Lijia Xu, Qiang Huang, Chaolin Li
Language: English
Subfield: Business and International Management
Domain: Social Sciences
SDG: Zero hunger
Open Access status: diamond
OpenAlex ID: W2397976133
