Pengaruh Kualitas Layanan Dan Inovasi Layanan Terhadap Kepuasan Konsumen Pada Rumah Sakit Buah Hati Kudus
Year: 2015
Type: article
Study design: Observational Study
Abstract: The purpose of this research is to explain influence the service quality and service innovation, partial or simultaneous to the consumer satisfaction of Buah Hati Hospital Kudus The sampling uses incidental sampling technique. The numbers of respondents are 116 respondents. The methods used to collect the data are method observation, interview method and questionnaire method. Analysis of data using multiple linier regression with SPSS version 20. The thing prove that there is the influence of the service quality and services innovation simultaneously positive and significant on consumer satisfaction. The conclusion of this research is the service quality and service innovation influential in partial and simultaneous to consumer satisfaction. So it could be explained that the higher quality of service and improved service innovation, the consumer satisfaction steadily grew.
Source: Management Analysis Journal
Authors: Ela Zakiya Muslichati, Sri Wartini
Institution: State University of Semarang
Language: Indonesian
Subfield: General Health Professions
Field: Health Professions
Domain: Health Sciences
Open Access status: diamond
OpenAlex ID: W2399822773
