The Personalization Privacy Paradox: An Empirical Evaluation of Information Transparency and the Willingness to be Profiled Online for Personalization1
Year: 2006
Type: article
Study design: Observational Study
Source: MIS Quarterly
DOI: 10.2307/25148715
Authors: Naveen Farag Awad, M. S. Krishnan
Institutions: Wayne State University, University of Michigan
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2100767128