Work

Measuring the Hedonic and Utilitarian Dimensions of Attitude: a Generally Applicable Scale

Year: 1997

Type: article

Source: ACR North American Advances

Authors: Eric R. Spangenberg, Kevin E. Voss, Ayn E. Crowley

Language: English

Topic: Psychometric Methodologies and Testing

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2415407974

FWCI: 0.651

Cites:

Cited by: 185

Related to: 10