Work

Conceptualizing and Operationalizing Affect, Reason, and Involvement in Persuasion: the Ari Model and the Casc Scale

Year: 1995

Type: article

Source: ACR North American Advances

Authors: Ross Buck, Arjun Chaudhuri, Mats Georgson, Srinivas Kowta

Language: English

Topic: Psychology of Social Influence

Subfield: Social Psychology

Field: Psychology

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2415811413

FWCI:

Cites:

Cited by: 17

Related to: 10