Work

Generation Y Consumers and Online Shopping: Investigating Gender Differences in Trust, Experience and Shopping Channel Preference

Year: 2004

Type: article

Source: GCB - Gender and Consumer Behavior Volume

Author: Sari Silvanto

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2417731336

FWCI:

Cites: 48

Cited by:

Related to: 10