Unsuccessful Purchase Experiences and Future Consumer Decisions: Effects of Initial Goal Setting Processes and Counterfactual Thoughts
Year: 2008
Type: article
Source: ACR North American Advances
Authors: June-Hee Na, Jongwon Park, Kwanho Suk
Language: English
Subfield: General Decision Sciences
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2429007405
