Year: 2003
Type: dissertation
Abstract: Can investments in IT help a company to achieve its overall strategy and vision?\nResearch over several years has resulted in mixed findings but several studies\nshows that the IT investments actually can result in better performance for\ncompanies. To achieve this it is important to align the IT investments with the\noverall business strategy and vision.\nThe aim of this thesis is to see how Porter’s theories on competitive strategy and\nKaplan and Norton’s Balanced scorecard can help the company to specify an IT\nsystem for the Operations department. The main idea is that the IT investment will\nsupport the overall strategy and vision of the company and create better overall\nperformance.\nKaplan and Norton introduced Balanced Scorecard in 1992. The Balanced\nscorecard is a performance measurement method and also a strategic management\ntool having four different perspectives to the success of a company. The Balanced\nScorecard does not only focus on financial performance, but also includes nonfinancial\nperformance measures and objectives driving towards better performance.\nThe main results of the thesis were that the problems of the company were\nidentified and the corporate vision and strategic objectives were clarified.\nObjectives and targets at corporate, departmental and technology level have been\ndeveloped to increase overall performance.\nThe main conclusion of this thesis is that in the case of Seagull AS the Balanced\nScorecard can help the company to create better performance. The Balanced\nScorecard can help the Operations department to invest in an IT system that\nsupports the overall strategic objectives of the company.
Source: BIBSYS Brage (BIBSYS (Norway))
Author: Knut H. Mikalsen
Language: English
Subfield: Accounting
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2464456471