How user loyalty and nonconscious inertia influence the continued use of mobile communications platforms
Year: 2016
Type: article
Study design: Observational Study
Authors: Byoungsoo Kim, Minhyung Kang
Institutions: Yeungnam University, Konkuk University
Language: English
Subfield: Information Systems and Management
Field: Decision Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2468043654