The marketing of wagering on social media : an analysis of promotional content on YouTube, Twitter and Facebook
Year: 2015
Type: report
Abstract: Social media is increasingly used as a platform to promote products and services. Research on tobacco and alcohol has shown the extent to which dangerous consumption industries are moving from traditionally highly regulated media platforms, such as television, to marketing channels that are not subject to existing government regulation, and which governments appear much more reluctant to regulate.
Language: English
Subfield: Clinical Psychology
Field: Psychology
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2470401555