Work

Selling the Sex That Sells: Mapping the Evolution of Gender Advertising Research Across Three Decades

Year: 1997

Type: article

Source: Annals of the International Communication Association

DOI: 10.1080/23808985.1997.11678939

Author: Vickie Rutledge Shields

Institution: Bowling Green State University

Language: English

Topic: Media, Gender, and Advertising

Subfield: Gender Studies

Field: Social Sciences

Domain: Social Sciences

SDG: Gender equality

Open Access status: closed

OpenAlex ID: W2486795023

FWCI: 1.131

Cites: 122

Cited by: 23

Related to: 10