Work

Brand Switching and Loyalty for Services

Year: 2012

Type: book-chapter

Source: Sage eBooks

DOI: 10.4135/9781452231327.n26

Authors: Laurette Dubé, Stowe Shoemaker

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2491116587

FWCI: 2.062

Cites:

Cited by: 16

Related to: 10