Work

Chapter 2 A matter of feeling? The role of intuition in entrepreneurial decision-making and behavior

Year: 2008
Type: book-chapter
Abstract: In recent years there has been a growth of interest in the role played by intuition in entrepreneurial cognition and behavior. However, the significance of the role of affect in intuitive judgment has been underplayed by entrepreneurship researchers. In response to this theoretical and empirical shortcoming we propose recognition-primed decision-making (RPD), the somatic marker hypothesis (SMH), and dual-process theories (in particular Cognitive-Experiential Self-Theory: CEST) as complementary frameworks for advancing understanding of the dynamic interplay of cognition and affect in entrepreneurial judgment and decision-making.
Language: English
Open Access status: green
OpenAlex ID: W2500478462
FWCI: 7.142
Cites: 105
Cited by: 26
Related to: 10