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A quantitative approach to segmentation for prescription drug safety programs

Year: 2016

Type: article

Study design: Observational Study

Source: Journal of Social Marketing

DOI: 10.1108/jsocm-06-2014-0037

Authors: R. Craig Lefebvre, Lauren McCormack, Olivia Taylor, Carla Bann, Paula Rausch

Institutions: RTI International, United States Food and Drug Administration, Center for Drug Evaluation and Research

Language: English

Topic: Pharmacovigilance and Adverse Drug Reactions

Subfield: Toxicology

Field: Pharmacology, Toxicology and Pharmaceutics

Domain: Life Sciences

SDG: Good health and well-being

Open Access status: closed

OpenAlex ID: W2531395365

FWCI:

Cites: 35

Cited by: 7

Related to: 10