Work

Developing Creative Problem Solving Skills in Marketing Case Analysis

Year: 1990

Type: article

Source: Marketing Education Review

DOI: 10.1080/10528008.1990.11488290

Author: Dale A. Lunsford

Institution: University of Tulsa

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2531945586

FWCI: 5.192

Cites: 8

Cited by: 27

Related to: 10