The Impact of Customer Relationship Management Systems in Small Business Enterprises
Year: 2016
Type: article
Source: Strategic Change
DOI: 10.1002/jsc.2100
Authors: Martin Wynn, Phillip Turner, Amitave Banik, Gary Duckworth
Institutions: University of Gloucestershire, Ministry of Defence
Language: English
Subfield: Management Information Systems
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2550052097