The Impact of Locus of Control and Controlling Language on Psychological Reactance and Ad Effectiveness in Health Communication
Year: 2016
Type: article
Source: Health Communication
Author: Jie Xu
Institution: Villanova University
Language: English
Topic: Media Influence and Health
Subfield: Literature and Literary Theory
Field: Arts and Humanities
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W2552692263