Work

Interacting Like Humans? Understanding the Neurophysiological Processes of Anthropomorphism and Consumer’s Willingness to Pay in Online Auctions

Year: 2016

Type: article

Source: Journal of the Association for Information Systems

Authors: Lingyao Yuan, Alan R. Dennis, Robert F. Potter

Institution: Indiana University Bloomington

Language: English

Topic: Auction Theory and Applications

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2559465189

FWCI:

Cites:

Cited by: 3

Related to: 10