Work

Issues on the Use of “Client” Projects in Marketing Education

Year: 1991

Type: article

Source: Marketing Education Review

DOI: 10.1080/10528008.1991.11488317

Authors: Frederic B. Kraft, Phillips W. Goodell

Institution: Wichita State University

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W2565273674

FWCI:

Cites: 6

Cited by: 42

Related to: 6